28 Oct 2007

Gmail adds IMAP (for some)

Google has quietly rolled out IMAP access for a seemingly random group of GMail users. IMAP makes a lot of sense as a roaming email protocol, compared to POP3's focus on single-device offline reading.


It's a brave move for Google in some ways - if enough users start reading their mail in 'real' desktop client apps like Thunderbird, Pegasus and (cough) Outlook or via Blackberry (etc.) then they are bound to see a drop off in ad revenue as users stop seeing those context sensitive blipverts at the top of their browser. Could they be about to start injecting ad copy into our emails?

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